Chattels & More partnered with us to execute a high-impact OOH (Out-of-Home) advertising campaign designed to strengthen brand visibility and promote its latest furniture collection across Dubai.
Positioned along Sheikh Zayed Road—one of Dubai’s busiest and most prominent highways—the campaign was strategically placed to capture the attention of thousands of daily commuters, residents, and visitors. Featuring clean visuals and a premium presentation, the campaign highlighted Chattels & More’s modern furniture collection while reinforcing the brand’s contemporary identity within the competitive home and lifestyle market.
The large-format display and premium location enabled the brand to achieve strong exposure and sustained audience engagement in a high-traffic urban environment.
Together, the campaign reflected a focused approach toward increasing brand awareness, supporting product promotion, and strengthening market presence through impactful OOH media placement.
We approached the campaign with a strategy centered on premium positioning, visual clarity, and maximum audience exposure. Our team carefully selected a prime OOH placement along Sheikh Zayed Road to ensure continuous visibility among motorists and pedestrians throughout the day.
We focused on delivering a clean and sophisticated visual presentation that aligned with Chattels & More’s modern brand image and product aesthetic.
The campaign creative emphasized the featured furniture collection through minimal yet impactful design, allowing the product visuals and branding to stand out clearly within Dubai’s fast-paced city environment.
To maximize effectiveness, we ensured the campaign messaging remained concise, visually balanced, and easily recognizable from long viewing distances, helping strengthen both brand recall and customer awareness.
Chattels & More
OOH Campaign
Sheikh Zayed Road, Dubai
May 2026
